Thanks to a friend's post on Facebook, I've just learned that Facebook now has a default feature that allows Facebook advertisers to use your news feed and wall to sell their products. As explained by Facebook itself,
Facebook occasionally pairs advertisements with relevant social actions from a user's friends to create Facebook Ads. Facebook Ads make advertisements more interesting and more tailored to you and your friends. These respect all privacy rules. You may opt out of appearing in your friends' Facebook Ads.
If you're like me, and you prefer not to have your Facebook page (including, presumably, your images) become the basis for a sale - that is, if you prefer that your life not be commodfied- let me encourage you to follow these instructions and opt out.
Click on SETTINGS up where you see the Logout link. Select PRIVACY SETTINGS. Select NEWS FEEDS AND WALL. Select the tab that reads FACE BOOK ADS. There is a drop down box, select NO ONE. Save your changes.
There are so many ways to promote a business both online and offline. Each have their own set of advantages and disadvantages, and a business owner should test as many of them out as possible to find out if it's worth the time and/or money investment.
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