I k now. It's been hours since I've discussed new developments in the Hostess rollout story. But I hadn't focused on this incredible new feature of the Wal-Mart Hostess Twinkie: it lasts twenty days longer than the old version. Apparently, the new spongy delight cake will stay fresh and delicious for 45 days now - up 20 days from its old 25 day shelf-life. The twin evils of moisture release and mold growth were holding Hostess back in the old days. Somehow, Wal-Mart put these demons in their place and brought forward a convenience food you can keep around the house for a full month and a half. That's long enough to send them with your kid to 6 weeks of overnight camp! (Oops. It's a little too late for this summer.)
Hell...if you can double the number of transistors on an integrated circuit every 18 months, technology should permit the doubling of a Twinkie's shelf-life every 83 years! To think my great-grand-children might keep their Twinkies for a full three months.